What is The WP King?

The WP King is the professional brand of Ibrahim Tariq, a WordPress developer who ships sites fast and builds AI tools for WordPress. Ibrahim Tariq is a WordPress developer and builder with 100+ completed projects for clients in the US, Canada, Australia, Germany and Romania. He is now building AI-powered tools for WordPress developers in public.

What does Ibrahim Tariq build?

Ibrahim Tariq builds WordPress websites for clients worldwide, creates free WordPress tools including a site roast tool and a pricing calculator, and is developing AI products for WordPress — all documented publicly in his ship log. Ibrahim Tariq refers to his work style as shipping fast: delivering complete WordPress sites quickly and iterating in public.

How can I follow Ibrahim Tariq's work?

You can follow Ibrahim Tariq's work by subscribing to his free Friday newsletter at thewpking.me, reading his public ship log which is updated every Friday, or connecting via LinkedIn and other social platforms listed on his about page.

Who is Ibrahim Tariq?

Ibrahim Tariq is a WordPress developer and builder based online at thewpking.me. Ibrahim Tariq refers to his practice as The WP King — a brand built around fast WordPress delivery, open tools, and building AI for WordPress in public. The WP King is a platform that includes a free newsletter, open-source tools, and a public ship log documenting every project shipped.

This page was last updated on . For inquiries, visit the About Ibrahim Tariq page or the Contact page.

Free tool · Site roast

Roast my WordPress site.

Paste a URL. Get a brutally honest roast of its speed, SEO and plugin pile, based on real Google data. Then the fixes.

🔥 The roast.

    🛠️ What to fix first.

      Share the damage.

      Share on XShare on LinkedIn

      Build sites for clients?

      Price the next one properly with my free WordPress pricing calculator, or see all my free tools.

      Scores come from Google PageSpeed Insights (mobile). A roast takes 20–60 seconds. It’s for fun and for fixing: the jokes are about the site, never the people behind it.

      New · My first WordPress plugin

      RoastPress

      This page roasts your site from the outside, the way Google sees it. RoastPress roasts it from the inside: plugins, PHP version, security settings and database junk no URL check can see. You get a Roast Score out of 100, then the fix for every roast.

      • About 30 checks across security, speed, SEO and hygiene
      • Fix First: your top three fixes, each linked to the right wp-admin screen
      • Runs on your server. Nothing about your site leaves it
      Download RoastPress (beta) Try it live in your browser

      Free and open source (GPLv2). It’s waiting on wordpress.org review, so grab the beta zip for now. View the code on GitHub.

      RoastPress plugin showing a Roast Score of 70 out of 100 with the verdict Well done

      How the roast works

      What the roast checks

      Paste any public URL. The roast pulls your site’s mobile scores from Google PageSpeed Insights, then turns them into plain English and a list of what to fix first.

      Speed

      Google’s mobile performance score, how fast your main content shows up (Largest Contentful Paint), and old scripts like jQuery that slow you down.

      SEO, accessibility, best practices

      Google’s mobile score for each, so you see what search engines and screen readers struggle with on your site.

      Your plugin pile

      Which theme and plugins load on the page. Every one of them costs speed, so the roast counts them.

      Is the roast free?

      Yes. Paste a URL and roast it. No signup needed.

      Where do the scores come from?

      Google PageSpeed Insights, tested on mobile. Mobile is what matters, because Google indexes the mobile version of your site first.

      How long does a roast take?

      Usually 20 to 60 seconds, depending on how heavy the site is.

      Can I roast a site that isn’t mine?

      Yes. Any public website works, competitors included.

      What’s the difference between this tool and RoastPress?

      This tool sees what visitors and Google see. RoastPress runs inside WordPress and checks what they can’t: outdated plugins, your PHP version, a user called “admin”, database bloat. Use both.

      Are the jokes about me?

      Never. The jokes are about the site, not the people behind it.

      The Build Log · Every Friday

      Get the next tool first.

      One email every Friday: what I shipped, the real numbers and early access to every new tool. Free.

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