Pricing guide · Updated October 2026
How much does a WordPress website cost in 2026?
The short answer, the full price table, and what pushes the number up or down.
Short answer: for a client in the US, UK, Canada or Australia, a professionally built WordPress website costs about $400–$1,200 for a landing page, $1,200–$3,000 for a 5-page business site, $2,500–$6,000 for a WooCommerce store and $3,500–$7,500 for a custom design built from Figma. Expect another $50–$300 a month for a care plan that covers updates, backups and fixes.
Source: The WP King pricing calculator, built from 100+ client WordPress projects.
Price by type of website.
These are typical ranges for an established business client with a normal timeline. Each type includes a set number of pages; extra pages cost more.
| Website type | Typical price | Pages included | Each extra page |
|---|---|---|---|
| Landing page | $400–$1,200 | 1 | $100–$200 |
| Business website | $1,200–$3,000 | 5 | $120–$250 |
| WooCommerce store | $2,500–$6,000 | 8 | $150–$300 |
| Custom build from a Figma design | $3,500–$7,500 | 5 | $250–$500 |
Extras that add to the price.
| Extra | Adds about |
|---|---|
| Copywriting | $300–$800 |
| SEO setup | $200–$600 |
| Integrations (CRM, booking, email tools) | $200–$600 |
| Multiple languages | $400–$1,200 |
| Custom design (no Figma file yet) | $600–$2,000 |
What moves the price up or down.
| Factor | Effect on price |
|---|---|
| Client in Europe | About 15% lower |
| Client outside US, UK, CA, AU and Europe | About 40% lower |
| Solo or small business client | About 15% lower |
| Funded startup or larger company | About 20% higher |
| White-label work for an agency | About 30% lower |
| Rush (under 2 weeks) | About 25% higher |
A worked example.
An 8-page business website with SEO setup, for an established US company, on a normal timeline:
Business site base $1,200–$3,000 + 3 extra pages $360–$750 + SEO setup $200–$600 = about $1,750–$4,350. Quote near the top of that range, around $3,550, and don’t go below about $1,600.
Monthly costs after launch.
A website isn’t finished on launch day. Most clients also pay for a care plan that covers plugin and WordPress updates, backups, security and small fixes:
| Website type | Care plan per month |
|---|---|
| Landing page | $50–$100 |
| Business website | $80–$200 |
| WooCommerce store or custom build | $150–$300 |
Hosting and the domain name are usually paid separately by the client.
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Open the free pricing calculator →Common questions.
How much does a simple WordPress website cost?
A one-page landing page usually costs $400–$1,200. A simple 5-page business website usually costs $1,200–$3,000 for a client in the US, UK, Canada or Australia.
How much does a WooCommerce store cost to build?
A WooCommerce store with around 8 pages usually costs $2,500–$6,000, plus $150–$300 a month for a care plan.
Why do WordPress website prices vary so much?
Price depends on the type of site, the number of pages, extras like copywriting and SEO, where the client is based, the size of the client, and how fast they need it.
Do I need to pay monthly for a WordPress website?
Usually yes. Hosting and a domain are ongoing costs, and most businesses also pay $50–$300 a month for a care plan that keeps the site updated, backed up and secure.
Written by Ibrahim Tariq (The WP King), WordPress builder with 100+ client projects.
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